Fender Announces Opening of Free Public Visitor Center and Factory Tours
Fender Musical Instruments Corp. has announced the opening of its new Corona, California, Visitor Center and the inauguration of free public tours of the adjacent manufacturing facility.
This marks the first time in Fender’s 65 years that the company has opened its doors to the public.
In the 8,600-square-foot Visitor Center, exhibits include interactive displays of modern Fender products, historic instruments, rare photos and artifacts, a tribute to Leo Fender, the Fender Hall of Fame, video presentations on the evolution of the electric guitar, displays presenting reflections on Fender by musicians throughout the history of modern music and more.
The facility includes a retail shop where visitors can browse and purchase Fender apparel, accessories, collectibles and other items. Guests can also buy instruments or design and buy their own instruments. The Visitor Center is also the starting (and concluding) point for the public tours of the adjacent factory and Custom Shop.
The Fender Visitor Center will open to the public Monday, September 19, at which point the twice-daily factory tours will also begin. The Visitor Center is at 301 Cessna Circle, Corona, CA 92880, and it will be open 8 a.m. to 5 p.m. Monday to Friday. The 45- to 60-minute factory tours take place 10 a.m. and 11:30 a.m. every weekday except Wednesday.
For more information, visit fender.com/visitorcenter or call 951-898-4040.
You Might Also Like...
3 hours 13 min ago
3 hours 14 min ago
4 hours 18 min ago
7 hours 7 min ago
7 hours 31 min ago
9 hours 32 min ago
9 hours 40 min ago
In the Magazine
Most Commented Articles
Guitar World on Facebook
Guitar World On Twitter
GuitarWorld You going to this summer's @Gigantour2013? @Megadeth @ZakkWyldeBLS @DeviceTheBand +more t.co/lNVAACLcCn
GuitarWorld New Issue! Featuring @OfficialSabbath #TonyIommi @OfficialOzzy & much more! t.co/1iBPspmU5g #OnSaleNow
GuitarWorld Lesson: How to Play Like Jimmy Page t.co/BpnZBteVkC Includes tablature.
GuitarWorld Listen: @Megadeth Premiere New Song, "Kingmaker" t.co/w7nVJf1Owk #HearItNow
GuitarWorld Have you heard? Blackmore's Night Premiere New Song, "The Moon Is Shining (Somewhere Over the Sea)" t.co/jmV1Mb2PwL #NowPlaying
GuitarWorld RT @bradangle: @JasonCNewsted just dropped by @GuitarWorld office & immediately tagged our conference room wall t.co/qyxjsc0Kxc