Way back in 1996, when Reverend Guitars founder Joe Naylor designed the first Reverend guitar, the philosophy was simple: Design the best guitar you know how to. Make it look cool and sound great, and put it out there and see what happens.
Luckily, musicians in search of quality signature gear — from guitars to amps to effects to pickups — don't have to worry about that nonsense. Generally, gear manufacturers work closely with their signature artists, in some cases, right down to the tiniest of details (Some artists repeatedly send back the prototypes until they're perfect).
Jericho Guitars has announced The Avenger, its new line of baritone guitars. The guitar features a 27-inch scale perfected for studio and stage, optimized for standard and drop tunings as low as Drop G. The guitar comes stock with Seymour Duncan Full Shred on neck and bridge, 18:1 Grover Tuners, GOTOH bridge, ebony fret board and a three-piece maple neck.
A rare Vox guitar played by both John Lennon and George Harrison will be on display throughout this week at the Hard Rock Cafe New York. The guitar will be auctioned off on Saturday, May 18, where it is estimated to bring $200,000 to $300,000.
The Fender Custom Shop is paying tribute to the "anvil" used to forge one of the greatest guitar riffs in rock history, the one from Deep Purple's "Smoke on the Water," with its limited-edition Fender Custom Shop Ritchie Blackmore Tribute Stratocaster.