“He didn’t just work here – he lived and embodied the spirit of the brand”: Mike Lewis, the head of Fender’s Custom Shop – an industry legend who played with Chuck Berry and toured with the Rolling Stones – has passed away
From sideman to session player, retailer and 30-year Fender employee, Lewis worked on everything from the firm’s amps to revamping Gretsch and launching the first mass-produced humbucker Strat