Seek Irony

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‘Tech N’ Roll’: Seek Irony Guitarist Alex Campbell Talks New Album and Gear

Seek Irony arose out of Tel Aviv, Israel's burgeoning music scene. But it wasn’t until founding members—and brothers—Kfir and Rom Gov relocated to Austin, Texas, that things really began to change. Shortly after their arrival, the brothers welcomed several new band members, including Berklee-trained guitarist Alex Campbell.