Latest about Yamaha
“Beyond any guitar in its class”: Yamaha Pacifica Professional P12M review
Forget everything you know about Pacifica: Yamaha’s new Japan-built flagship is a stunning, pro-spec electric guitar that has to be played and heard to be believed
“Ignore the Pacifica Pro at your peril: this is a world-class instrument”: the Yamaha Pacifica Professional returns to the model’s roots as the ultimate pro player toolkit
Born from a new collaboration between the firm’s Japanese luthiers and its USA custom shop, the Pacifica Professional aims to build on the magic of the original high-end Pacificas that were so admired by session players
“The higher end the guitar, the more robust the demand is”: Why are guitars getting more expensive? We spoke to the world’s biggest guitar companies to find out
From $50k acoustics to eye-watering ‘premium offshore’ prices, the cost of big-name new guitars has felt like it’s spiraling. So how did we get here? And how do we get out of it?
NAMM 2024: Can a Yamaha Pacifica ever be worth $2,000? We played the new Pacifica Professional to find out
Forget the name: there’s a lot more to Yamaha’s new flagship than you might think, including some genuine industry firsts
NAMM 2024: With the $2,199 Pacifica Professional, Yamaha is hoping to prove the beginner workhorse has thoroughbred potential. Can it persuade players to pay a higher price for an entry-level name?
The firm's new Japanese-made Professional and Standard Plus models are challenging perceptions of the enduringly popular Pacifica
If I hadn’t bought a Spark last Black Friday, I’d pull the trigger this year – or else I’d pick up one of these killer cheap amp deals
There are some big deals to be had on small amps right now
Yamaha, Korg and Roland named among five instrument firms facing UK class action lawsuit for fixing prices
The move follows similar action taken against Fender in 2022, with UK customers potentially due compensation
Yamaha FG9M review – a classic square-shoulder dreadnought combining old-world craftsmanship and state-of-the-art technology
A reminder, if needed, that Yamaha can also make high-end acoustic instruments to take your breath away
