Deep Purple Premiere Music Video for "Vincent Price"

At 1 p.m. EST today (May 17), Deep Purple premiered the music video for "Vincent Price," a track off their new album, Now What?!, which was released April 30 in North America via Ear Music. The "Vincent Price" clip, which you can watch below, is the band's first music video in more than 20 years.

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Damian Fanelli
Editor-in-Chief, Guitar World

Damian is Editor-in-Chief of Guitar World magazine. In past lives, he was GW’s managing editor and online managing editor. He's written liner notes for major-label releases, including Stevie Ray Vaughan's 'The Complete Epic Recordings Collection' (Sony Legacy) and has interviewed everyone from Yngwie Malmsteen to Kevin Bacon (with a few memorable Eric Clapton chats thrown into the mix). Damian, a former member of Brooklyn's The Gas House Gorillas, was the sole guitarist in Mister Neutron, a trio that toured the U.S. and released three albums. He now plays in two NYC-area bands.