Cesar Gueikian appointed President, Interim CEO of Gibson

Cesar Gueikian
(Image credit: Gibson)

Gibson has announced that its Board of Directors has appointed Cesar Gueikian, formerly the company's Brand President, as its new President and Interim CEO. 

The leadership change, effective immediately, marks the end of James “JC” Curleigh's four-and-a-half year tenure as the guitar giant's CEO. Gibson confirmed that Curleigh will also be stepping down as a director, and leaving the company entirely. 

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Jackson Maxwell

Jackson is an Associate Editor at GuitarWorld.com. He’s been writing and editing stories about new gear, technique and guitar-driven music both old and new since 2014, and has also written extensively on the same topics for Guitar Player. Elsewhere, his album reviews and essays have appeared in Louder and Unrecorded. Though open to music of all kinds, his greatest love has always been indie, and everything that falls under its massive umbrella. To that end, you can find him on Twitter crowing about whatever great new guitar band you need to drop everything to hear right now.