PRS launches Pulse Artist program to support up-and-coming players

(Image credit: PRS Guitars/Future)

PRS is closely associated with electric guitar players ranging from Carlos Santana to Mark Tremonti and John Mayer, but now the company has announced a new program, Pulse Artist, designed to support local artists.

The program uses PRS’s dealer network to provide local access to some of the benefits of an endorsement, while also serving as a potential “stepping stone” to becoming an official PRS artist. 

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Richard Bienstock

Rich is the co-author of the best-selling Nöthin' But a Good Time: The Uncensored History of the '80s Hard Rock Explosion. He is also a recording and performing musician, and a former editor of Guitar World magazine and executive editor of Guitar Aficionado magazine. He has authored several additional books, among them Kurt Cobain: Montage of Heck, the companion to the documentary of the same name.