Samurai Guitarist buys a pizza guitar gear history as he snaps up a rare promotional Pizza Hut pepperoni guitar

Samurai Guitarist
(Image credit: / Samurai Guitarist)

UPDATE: After this story was published, the Samurai Guitarist revealed he didn't actually buy this guitar.

Ever owned an electric guitar that looks as good as it sounds? Or one that sports a graphic finish befitting of your tasty licks? Well, the Samurai Guitarist has added one such model to his collection, having recently purchased a promotional Pizza Hut pepperoni-themed axe on

Replying to the guitar gear retailer’s initial Instagram post, online guitar wizard the Samurai Guitarist – aka Steve-san Onotera – wrote, “I bought it”, to which Reverb responded, “No one outpizzas the Samurai.”

What's more, he purchased the unique guitar for only $350 – that's the price of 24 hand-tossed Pepperoni Lover's Pizza from the fast-food chain.

Listed by a private seller from Minnesota, the delicious-looking guitar was built by Pizza Hut as part of a promotional run, and features a surprisingly decent set of specs, including a poplar body, maple neck with satin finish and rosewood fretboard.

It also looks as though the guitar will sound as good as it tastes, sporting a pair of split-pole humbucking pickups which, if Reverb’s hashtags are anything to go by, could be a set of Seymour Duncans.

Despite their inexperience in the guitar market, Pizza Hut certainly did themselves proud, finishing the guitar with sealed tuners, black hardware, a tune-o-matic bridge and stopbar tailpiece. 

Unsurprisingly, the guitar didn’t get a factory run, and so Onotera now owns a big slice of guitar gear history – supposedly, only three Pizza Hut promo guitars currently exist, with little else known about the elusive model.

We’re looking forward to seeing how the pizza-themed piece of guitar gear copes with Onotera’s neo-soul sorcery in a future video. Or maybe the Samurai Guitarist will take it easy on the axe and play something more fitting – a nice cheesy power ballad, perhaps?

For more information, head over to

Thank you for reading 5 articles this month**

Join now for unlimited access

US pricing $3.99 per month or $39.00 per year

UK pricing £2.99 per month or £29.00 per year 

Europe pricing €3.49 per month or €34.00 per year

*Read 5 free articles per month without a subscription

Join now for unlimited access

Prices from £2.99/$3.99/€3.49

Matt Owen

Matt is a Staff Writer, writing for Guitar World, Guitarist and Total Guitar. He has a Masters in the guitar, a degree in history, and has spent the last 16 years playing everything from blues and jazz to indie and pop. When he’s not combining his passion for writing and music during his day job, Matt records for a number of UK-based bands and songwriters as a session musician.