Founding Fender Custom Shop builder George Blanda retires after 35 years By Richard Bienstock Blanda was a key figure in American Standard series, Clapton, Malmsteen and Hendrix signature model guitars
70 years later, the Fender Broadcaster is back By Richard Bienstock The company’s first-ever two-pickup solid-body electric guitar receives a modern-day makeover
Fender resurrects the mid-'60s Marauder offset, this time with a built-in delay circuit By Richard Bienstock Trace the design path of the Custom Shop creation in the latest episode of the Dream Factory
Ah via Stratocaster: Fender replicates Eric Johnson's iconic 1954 ‘Virginia’ Strat By Richard Bienstock Custom Shop and production line models sport sassafras bodies, custom wiring and more
Fender's carbon fiber Stratocaster 1 is a souped-up, built-for-speed six-string By Richard Bienstock Custom Shop collaboration with Saleen Automotive boasts carbon fiber shell, tinted glass pickup cover and pedalboard volume and tone control
NAMM 2020: The $560,000 Coronation Stratocaster leads Fender's jaw-dropping Custom Shop line-up By Sam Roche The American guitar giant introduces the Annual and Prestige collections, as well as Jimmy Page and Eric Johnson signatures
Two guitars from Eric Clapton’s personal collection are up for auction By Richard Bienstock You can bid on a Gibson Custom 1964 Firebird I prototype and Fender Clapton Blind Faith Telecaster now
Andy Summers' Monochrome Strat has an actual photo finish By Jackson Maxwell The Police guitarist's new Fender signature model combines his two biggest passions
Watch Eric Clapton put the Strat-necked Fender Blind Faith Telecaster through its paces By Richard Bienstock The limited-edition model is chronicled in a new Guitar Center video
Bring the thunder and lightning with Fender’s new Phil Lynott Precision Bass By Richard Bienstock Limited edition Custom Shop offering recreates the late Thin Lizzy frontman’s 1978 model, mirrored pickguard and all
Fender Custom Shop Unveils the Stevie Ray Vaughan Signature Stratocaster Relic By Richard Bienstock Aged version comes with a new relic lacquer finish.
Summer NAMM 2019: Fender Custom Shop Introduces Four New Limited Edition Guitars By Richard Bienstock Models include Roasted Poblano Strat and Paisley Jazzmaster Journeyman Relic.
Fender Introduces New Red Mahogany Top Telecaster By Richard Bienstock Limited-edition guitar is the newest model to be made available from the company’s Rarities Collection.
Watch Nuno Bettencourt, Tom Morello, Brad Paisley and Scott Ian Shred the ‘Game of Thrones’ Theme By Richard Bienstock The all-star cast performed the song on Fender's Sigil Collection of guitars.
Fender Announces Elaborate ‘Game of Thrones’-Inspired Guitars By Richard Bienstock The Tele, Strat and Jaguar models boast dragon-scale carvings, gold-plated pickguards and other ornate features.
Watch Jack White Perform with His New Fender Custom Shop Acoustasonic Tele By Richard Bienstock White played the first-ever Custom Shop model onstage in Nashville with the Raconteurs.
Fender, Guitar Center Team Up for Vintage Collector Series 1955 Relic Telecasters By Guitar World Staff
