Gibson sued by Heritage Guitars over alleged trademark threats

Heritage H-535 and H-150 electric guitars
Heritage's H-535 and H-150 electric guitars (Image credit: Future)

Heritage Guitars has announced it has taken legal action against Gibson, in response to threats issued by the guitar giant over alleged trademark infringement.

In a statement shared by Heritage co-owners BandLab Technologies, Heritage claims it filed the defensive suit “in response to an ongoing and excessive campaign of harassment by the Gibson team since they came under new [part-]ownership”.

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Michael Astley-Brown
Editor-in-Chief, GuitarWorld.com

Mike is Editor-in-Chief of GuitarWorld.com, in addition to being an offset fiend and recovering pedal addict. He has a master's degree in journalism from Cardiff University, and over a decade's experience writing and editing for guitar publications including MusicRadar, Total Guitar and Guitarist, as well as 20 years of recording and live experience in original and function bands. During his career, he has interviewed the likes of John Frusciante, Chris Cornell, Tom Morello, Matt Bellamy, Kirk Hammett, Jerry Cantrell, Joe Satriani, Tom DeLonge, Ed O'Brien, Polyphia, Tosin Abasi, Yvette Young and many more. In his free time, you'll find him making progressive instrumental rock under the nom de plume Maebe.