Skip to main content

See how Fender guitars are made with this fascinating look inside the Corona factory

A four-and-a-half minute video revealing the journey of a Fender guitar from a block – or blocks – of wood to a finished instrument has been posted on Insider.

The video goes deep into Fender’s Corona, California factory, and shows the process of wood being cut and sanded, fret wire being cut and pressed onto a fingerboard, finishes being buffed and polished, parts being assembled and electric components being installed.

There’s also an interview with Fender EVP of Operations Ed Magee.

“The guitar is a tool for telling stories,” Magee says. “And I think what Leo [Fender] did was he listened to artists. He was looking at different ways to create different instruments for artists to kind of expand their sonic palate.”

You can check out the full video above.

Thank you for reading 5 articles this month*

Join now for unlimited access

US pricing $3.99 per month or $39.00 per year

UK pricing £2.99 per month or £29.00 per year 

Europe pricing €3.49 per month or €34.00 per year

*Read 5 free articles per month without a subscription

Join now for unlimited access

Prices from £2.99/$3.99/€3.49

Rich is the co-author of the best-selling Nöthin' But a Good Time: The Uncensored History of the '80s Hard Rock Explosion. He is also a recording and performing musician, and a former editor of Guitar World magazine and executive editor of Guitar Aficionado magazine. He has authored several additional books, among them Kurt Cobain: Montage of Heck, the companion to the documentary of the same name.