Cesar Gueikian

Latest about Cesar Gueikian

Cesar Gueikian has been named Brand President of Gibson Brands

Cesar Gueikian promoted to Brand President of Gibson

By Richard Bienstock published

Since coming onboard in 2018, Gueikian has been a major part of the company's transformation

Music Industry
Gibson

JC Curleigh, Cesar Gueikian and Randy Smith on Gibson's monumental acquisition of Mesa/Boogie – and what it means for the iconic brands

By Amit Sharma published

Exclusive The guitar giant kicks 2021 off with a bang by adding the revered amp company to its stable of brands

Exclusive
null

Gibson is offering a $59k reward for the return of lost 1959-1960 shipping ledgers

By Richard Bienstock published

The ledgers “contain the serial numbers for the most valuable guitars in history,” says CMO Cesar Gueikian

Music Industry
1 2 3 Archives