The Official Brian Setzer Reverb Shop is set to open on August 26, and features a bevy of Gretsch one-offs, including a prototype of Setzer’s signature model, the 6120T ‘Smoke’, as well as a leopard-print Hot Rod, and ‘Grinch’ Spectra Baritone.
"So I guess you're wondering why I'm selling all these guitars," a characteristically cheeky Setzer says in the video above. "I've heard that you can only play one at a time – I don't know if I believe that, but that's what I've heard."
There are a handful of classic guitar amps up for grabs, too, including a 1963 Blonde Bassman and ’60s Vox AC30.
Have a scroll through our gallery below for a closer look at highlights from the sale, and head over to Reverb for more info.
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(Image credit: Reverb / Brian Setzer)
Leopard-print Gretsch Hot Rod
This beauty, hand-painted by Tom 'TV' Jones was used in the 2002 Disney film, The Country Bears.
"You better buy that quick. I might not sell that," Setzer says.
(Image credit: Reverb / Brian Setzer)
Rickenbacker 12-string
This Ricky was used for Mini Bar Blues on Setzer's 13 album and tour. "I achieved the unique sound by tuning the top two strings, the Bs and the Es, in harmony," he reveals.
(Image credit: Reverb / Brian Setzer)
Gretsch Hot Rod Red Sparkle
"The Red Sparkle one Gretsch made for me, that I used on nearly every Christmas tour, that's a really good one."
(Image credit: Reverb / Brian Setzer)
Silver Sparkle upright bass
(Image credit: Reverb / Brian Setzer)
Gretsch TV Jones 'Grinch' Spectra baritone
(Image credit: Reverb / Brian Setzer)
Gretsch Black Phoenix 'Triumph'
(Image credit: Reverb / Brian Setzer)
Gretsch Hot Rod Green Sparkle
(Image credit: Reverb / Brian Setzer)
Jerry Jones Baritone
(Image credit: Reverb / Brian Setzer)
1963 Fender Blonde Bassman with 2x12 cab
(Image credit: Reverb / Brian Setzer)
Vox 1960s AC30
(Image credit: Reverb / Brian Setzer)
Gretsch Custom Shop guitar
(Image credit: Reverb / Brian Setzer)
Sho-Bud pedal steel
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Mike is Editor-in-Chief of GuitarWorld.com, in addition to being an offset fiend and recovering pedal addict. He has a master's degree in journalism from Cardiff University, and over a decade's experience writing and editing for guitar publications including MusicRadar, Total Guitar and Guitarist, as well as 20 years of recording and live experience in original and function bands. During his career, he has interviewed the likes of John Frusciante, Chris Cornell, Tom Morello, Matt Bellamy, Kirk Hammett, Jerry Cantrell, Joe Satriani, Tom DeLonge, Ed O'Brien, Polyphia, Tosin Abasi, Yvette Young and many more. In his free time, you'll find him making progressive instrumental rock under the nom de plume Maebe.
