NAMM 2024: Dean Guitars is preparing to come back fighting – and we got an exclusive preview of its killer 2024 line-up, including its new affordable Kerry King signature, Slime Green finishes, and serious mid-price metal guitar contenders

Four of Dean's new-for-2024 guitars, pictured at the 2024 NAMM show
(Image credit: Michaely Astley-Brown/Future)

NAMM 2024: Dean Guitars producer Armadillo Enterprises has faced more than its fair share of legal and economic headwinds in recent years – to the point that, in summer last year, we doubted its very survival. 

However, despite those significant knocks, cooler heads appear to be prevailing – and it has recently started to show signs that it is slowly righting the ship. The first hint came at the end of 2023, when its Vengeance and Zero Select models finally started to hit shelves – after a delay of two years.

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Matt Parker
Features Editor,

Matt is Features Editor for Before that he spent 10 years as a freelance music journalist, interviewing artists for the likes of Total Guitar, Guitarist, Guitar World, MusicRadar,, DJ Mag and Electronic Sound. In 2020, he launched, which aims to share the ideas that make creative lifestyles more sustainable. He plays guitar, but should not be allowed near your delay pedals.