The Laura Report: My Faves from 2012 Summer NAMM Nashville

Right now I’m sitting on a plane on my way home from the summer NAMM show in Nashville. And boy, am I tired. I admit it; I can’t turn down a hang no matter how early my flight is!

In case you don’t know, NAMM is the trade show for music gear, and the summer show is the little brother of the massive winter NAMM that takes place in Anaheim, California. But what summer NAMM lacks in size, it makes up for in quality. And let me tell you, there is some serious talent in Nashville, Tennessee. Woo hoo!

Here are a few of my favorite happenings, encounters and pieces of gear I came across this year.

Check out the photo gallery below!

Laura B. Whitmore is a singer/songwriter based in the San Francisco bay area. A veteran music industry marketer, she has spent over two decades doing marketing, PR and artist relations for several guitar-related brands including Marshall and VOX. Her company, Mad Sun Marketing, represents 65amps, Dean Markley, Agile Partners, Guitar World and many more. Laura was instrumental in the launch of the Guitar World Lick of the Day app. She is the co-producer of the Women's Music Summit and the lead singer for the rock band, Summer Music Project. More at

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Laura B. Whitmore

Laura B. Whitmore is a music industry marketing veteran, music journalist and editor, writing for, Guitar World, and others. She has interviewed hundreds of musicians and hosts the She Rocks Podcast. As the founder of the Women’s International Music Network, she advocates for women in the music industry and produces the annual She Rocks Awards. She is the Senior Vice President of Marketing for Positive Grid, making the world safe for guitar exploration everywhere! A guitarist and singer/songwriter, Laura is currently co-writing an album of pop songs that empower and energize girls.