Guitar Center
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Guitar Center CEO Gabe Dalporto is on a mission to raise store standards – and says he’s not above scrubbing restrooms
By Matt Owen published
Dalporto took a trip to assess the on-scene situation at one of his stores – and ended up getting hands-on with the cleaning

Guitar Center CEO Gabe Dalporto is facing new competition from brands in the retail space – but it isn’t fazing him
By Phil Weller published
New Gibson and Fender stores on three continents present fresh challenges for the store, but Dalporto says “bring the competition on”

Guitarists, it’s time to change those strings – bag 25% off D’Addario XS at Guitar Center in celebration of World String Change Day
By Matt McCracken published
Tone dragging you down? Guitar Center’s 25% off D’Addario XS deal is the deal you’ve been waiting for

I’ve been watching acoustic guitar prices all year and Guitar Center's up to 35% off sale is the best I’ve seen – especially if you want an A-list model
By Matt McCracken published
Get your hands a top-level acoustic guitar for less with this awesome sale over at Guitar Center

Guitar Center CEO Gabe Dalporto lays out one of the store's biggest priorities – and it isn’t selling gear
By Matt Owen published
Dalporto has already discussed his desire to improve the quality of gear that Guitar Center stocks – but he's also got his eye on avenue for growth

Guitar Center's Memorial Day sale has landed with up to 35% off a host of guitar gear – including $419 off one of the most unique Gibson Les Pauls you'll ever see!
By Daryl Robertson published
Update or upgrade your setup for less on Memorial Day, thanks to Guitar Center's mega sale

Only one day left to save! Guitar Center’s massive Guitar-A-Thon sale is nearly over, but there's still time to score $600 off a Gibson Les Paul, as well as hundreds of Fender, Martin and more
By Daryl Robertson published
Guitar Center is slashing up to 25% off guitar gear from now until April 30, and these are the 10 deals I recommend

Guitar Center continues its big-brand collaborative hot streak and takes Fender on a Moonlight Drive with a trio of limited-edition Player II models
By Phil Weller published
Tonal and comfort upgrades have been included as part of the glow-up – which introduces a striking new colorway

GAK has sold its stock and website to online retailer Gear4music for $3.2m – after weeks of speculation over its future
By Janelle Borg published
GAK, which stands for Guitar, Amp and Keyboard, has been closed since March 25, allegedly for maintenance, before confirmation that it has entered insolvency
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