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Marsh Gooch

Guitar World Member For: 1 year 16 weeks
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Reverend Guitars and Heavy Rock: Past, Present and Future

Way back in 1996, when Reverend Guitars founder Joe Naylor designed the first Reverend guitar, the philosophy was simple: Design the best guitar you know how to. Make it look cool and sound great, and put it out there and see what happens.

Small's: Reverend Guitars' Favorite Detroit Bar

Somebody’s got to make sure inventory is in stock, that dealers are ordering guitars regularly, and that the bills are getting paid. Like any company, there are things that need to be done that aren’t fun and aren’t why you got into business. But one of the things they get to do at Reverend Guitars — is check out the latest and greatest bands.

Tricky Gomez: An Enigma, Legend and Reluctant Star

As touched on in my last two blog posts, the legends surrounding the music of Detroit are many. From the Stooges and MC5 all the way up to Kid Rock and the White Stripes, there are numerous figures that conjure up all kinds of visions. But none of them really confound the mind like Tricky Gomez.

Detroit: Rock and Roll, Cars and Reverend Guitars

When music aficionados speak of Detroit, they tend to go on and on about the slew of rock bands and R&B groups to come out of the area. When you consider the sheer number of rock legends and near-legends from the area, it's easy to see how one could spend hours discussing the Stooges, the MC5, Alice Cooper, Ted Nugent, Bob Seger, The White Stripes, etc.

Ron Asheton: Detroit's Real Cool Guitar Icon

Even after he passed away in 2009, Ron Asheton's legend hovered somewhere between "overrated" and "underrated," though today his impact cannot be overemphasized. In other words, if you've missed out on his incendiary guitar playing — meaning somehow one of Detroit's legendary bands, the Stooges, escaped your notice — then you've clearly been on another planet.