Don’t buy a new guitar this Black Friday – give your existing one a tonal upgrade with 25% off all DiMarzio pickups

Give your guitar the ultimate tonal upgrade this Black Friday with 25% off all DiMarzio pickups at Sweetwater
(Image credit: Future)

On the hunt for a better guitar tone? Well, one surefire way to achieve tonal bliss is to upgrade your guitar's pickups. One of the leading voices in the pickup space is DiMarizo and luckily for you, Sweetwater is offering 25% off everything – yes, everything – listed

DiMarzio's artist list reads like a who's who of rock royalty, with everyone from Steve Vai to Joe Satriani, John Petrucci, Paul Gilbert, Mark Morton and Earl Slick using these pickups to devastating effect - and now you can join the ranks for a whole lot less. 

DiMarzio guitar gear: 25% off everything

DiMarzio guitar gear: 25% off everything
Get a quarter off each and every DiMarzio product over at Sweetwater. That includes pickups – yes, Steve Vai's signature UtoPIA humbuckers are in the mix – cables, straps, switches, pots, pickup rings and much more. This deal ends with Cyber Monday, so act fast if you want to get involved.

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Daryl Robertson
Senior Deals Writer

As a Senior Deals Writer at Guitar World, I help create and maintain the site's 200+ buyer's guides, scour the internet for the best possible deals on a range of guitar products, and spend a lot of time getting hands-on with the latest guitars, amps, pedals, and more. My gear reviews have also been featured in many prominent publications, including Total Guitar and Future Music magazines and MusicRadar.com.

During my career, I have been lucky enough to talk to many of my musical heroes, having interviewed members of Sum 41, Foo Fighters, Slash featuring Myles Kennedy & the Conspirators, Creeper, Thrice and more.

In a past life, I worked in music retail. For a little under a decade, I advised everyone from absolute beginners to seasoned pros on the right gear for their needs. 

I also have a passion for live sound. I'm a fully qualified sound engineer who holds a first-class Bachelor's degree in Creative Sound Production from the University of Abertay and I have plenty of experience working in various venues around Scotland.