While Sweetwater runs offers throughout most of the year, the Black Friday sale is one of the biggest shopping events of the year by far, and is definitely a place we'd recommend you head if you're looking for some killer Black Friday guitar deals, as well as savings on effects, bass guitars, recording gear, software and a ton of accessories. So, whether you're after a new clip-on guitar tuner, or you're ready to splash out on a new combo amp, this is the place to look.
Don’t worry about having to trawl through every last page of the official sale either, as we've rounded up the latest and best offers right here. You'll find some of the best electric guitars for a range of budgets, plus the best acoustic guitars for beginners and so much more. Whether you're new to the guitar, of you've been playing for ages and want to upgrade your rig for playing live, recording and beyond, now is the time to grab a bargain.
Once their Black Friday sale ends, we'll have our eyes peeled on what they do for the Sweetwater Cyber Monday sale.
Sweetwater Black Friday deals: Quick links
Okay, so Black Friday may not be here yet, but some of our favorite retailers are running stellar sales right now, meaning you can bag a bargain without waiting until the big day.
- Sweetwater: Save big money with Sweetwater's Guitar Month sale (opens in new tab)
- Amazon: Shop early Black Friday deals on guitars, mics & more (opens in new tab)
- Guitar Center: Shop Guitar Center's top deals (opens in new tab)
- Musician's Friend: These are the hottest deals at Musician's Friend (opens in new tab)
- Walmart: Shop the latest deals on beginner guitars and beyond (opens in new tab)
- Positive Grid: Save big on BIAS software and the Spark amp (opens in new tab)
- Thomann: In the UK or Europe? Save on big-name guitar gear (opens in new tab)
- Fender Play: Save 50% on an annual guitar lessons subscription (opens in new tab)
Sweetwater Black Friday deals: When is it?
The 2022 Sweetwater Black Friday deals will land on Friday November 25, followed three days later by the Sweetwater Cyber Monday deals on Monday 28 November.
There are two origins of the term Black Friday: one relates to a huge stock market crash, and the other refers to the day after Thanksgiving in America, and that’s the one we’re referring to here.
Sweetwater's Black Friday sale always presents rich pickings for guitarists, as potentially thousands of products will be discounted. Black Friday is also a win-win for retailers and shoppers, as retailers get to shift a lot of products in a short space of time, and you get Christmas gifts and the gear you need at a discounted price. Some of the Sweetwater Black Friday deals will have huge discounts, while others will offer more modest savings.
Amazon, of course, is a major player in both the Black Friday and Cyber Monday sales, and while it’s a place to stock up on cheap headphones and smart speakers, for musical instruments we recommend heading to dedicated retailer sales, such as the Sweetwater Black Friday sale.
Sweetwater Black Friday deals 2022: What to expect
We’ve been covering the Sweetwater Black Friday sale for many years now, so we know from past experience that this is one musical retailer you can rely on for really good discounts. Sweetwater has a clear, no-fuss returns policy too, which should help you feel more confident when it comes to buying gear online, whether you’re after the best budget guitar amps or the best pedalboard to get your effects in order.
Based on what we have seen from previous Sweetwater Black Friday deals, there will be savings on acoustics and electrics, plus amps, strings and a range of guitar pedals like looper pedals and distortion pedals. There may well be discounts on the basics too, such as guitar cables and various guitar straps. Recording software and microphones are a more recent addition to the Sweetwater Black Friday offering, so if you're looking to lay down some tracks in the coming months, November is a good time to shop.
Rest assured that we’ll be rounding up the biggest discounts here, as well as the Sweetwater Black Friday sale offers that, while not monstrously huge, are still worth buying because of the immense quality of the product involved.
We’ll be updating this article with all the early Sweetwater Black Friday deals, but we fully expect the majority of offers to land on Friday 25 November.
How to find the best Sweetwater Black Friday deals
As we’ll be doing all the legwork of trawling the Sweetwater Black Friday sales during the event itself, all you need to do is bookmark this page and take a look at the killer deals we’re curating for you.
We can spot a worthy deal a mile-off, and know which ones aren’t worth snapping up, so if you haven’t shopped a Black Friday sale before, stick with us and we’ll make it easy. After all, some of these Sweetwater Black Friday deals will be time-limited, and the last thing we want is for you to panic, buy something because it’s a good price, then you figure out later that it isn’t right for you. That’s a waste of your time, right?
For an easier life, keep your eyes peeled on this page, and read our advice below on how to prepare yourself for a big event like the Sweetwater Black Friday sale so that you’re getting what you want and need with ease.
Sweetwater Black Friday deals: How to prepare
Our biggest tip here is to have a think in advance about what you want or need to buy, whether you're shopping for someone else or stocking up on new gear for yourself. The Sweetwater Black Friday sale is a giant affair with potentially thousands of discounts up for grabs, so don't get lost among the rat run of deals when all you want is a brilliant new metal amp or Gibson Les Paul.
Once you've made that list, it's time to do your research to find out what are the top brands and products within that area. Feel free to use our expert buyer's guides and reviews for your research, as we are constantly reviewing the latest and greatest kit and updating our buyer's guides. We've highlighted some of the most popular guides below.
Lastly, check the RRP of the product you're hoping to find a Sweetwater Black Friday deal on to ensure that you are getting a good discount. Sweetwater is a trusted retailer so you're in safe hands here.
- The best guitar amps, from tube to solid state
- The best acoustic guitars for all abilities
- The best beginner electric guitars of the year so far
- The best guitar wireless systems to set your playing free
- Get in tune with the best guitar tuners
- Our pick of the best multi-effects pedals for guitarists
- Get creative with the best looper pedals
Sweetwater Black Friday deals: Last year's best deals
Last year's Sweetwater Black Friday sale was pretty much unrivaled for awesome offers and big discounts (of up to 70%, no less) off big brands.
Some of our favorite deals included $130 off the stellar Surf Green Blackstar Studio 10 6L6 amp, while the awesome Harmony Juno Flame Maple had $150 slashed off the price!
For effects fans, there were big percentage savings to be had on pedals from JHS, Earthquaker Devices, and Keeley as well as essential accessories such as strings, straps, cases and stands.
Here are a few more of those highlights:
Surf Green Blackstar Studio 10: was $729, now $599
This compact, rock-solid combo – with its 6L6 power tube and Celestion Seventy-80 1x12” speaker – aims to give you classic American tube cleans, without breaking the bank, or your back - and last year you could save $130 on the amp at Sweetwater.
Squier Classic Vibe '60s Stratocaster:
Was $449, $399
This was one of the best Stratocaster deals last Black Friday. Squier's Olympic White-finished beauty is equipped with vintage-inspired pickups and hardware and is rarely discounted, making this a rare opportunity to secure a bargain.
Ernie Ball Slinky 3-pack – $3 off at Sweetwater
There's a reason Ernie Ball's Slinky strings are so ubiquitous. They combine stellar performance, durability and sound at an always-impressive price point - and last year, you can get a pack of three string sets with $3 off at Sweetwater.
TC Electronic UniTune Clip:
$29, now $9.99
One of the best clip-on tuners money can buy just got ridiculously affordable last year, with $19 off the asking price. 105 high-powered LEDs mean you can see your guitar, bass or ukulele’s tuning in any lighting scenario, while up to ±0.02-cent accuracy ensures your instrument’s tuning will be pinpoint precise.
Boss Pocket GT: Was $249.99, now $149.99
With more than 100 assignable amp, stompbox and effects models in a pocket-friendly form, the GT is your ticket to practicing, jamming and recording on the go. What's more YouTube streaming functionality makes it ideal for content creators. We loved it when we reviewed it earlier this year (opens in new tab).
Squier Contemporary Jazz Bass HH:
A perfect beginner bass (opens in new tab) – or indeed a killer addition to any instrument collection – the Squier Contemporary Jazz Bass HH features an excellent set of specs for the price, including a transparent-sounding ash body, maple neck and fingerboard, Squier-designed SQR ceramic humbuckers, and a wealth of controls for crafting your perfect bass tone. And it was $50 cheaper last year.
Relish Trinity Electric guitar:
$1,299, now $999
Now for something a little bit different. Relish has been manufacturing boutique, high-end instruments with their signature pickup-switching system for some time, and the Trinity series sees that same versatility but with a much more reasonable price tag. You could save a whopping $300 at Sweetwater last Black Friday.
Harmony Juno Flame Maple:
You could grab a stunning USA-made electric guitar for a steal last Black Friday at Sweetwater. The mahogany single-cut body is loaded with a gorgeous flame maple top and two custom-wound gold-foil P-90s, delivering jaw-dropping looks with a tone to match.
Friedman NoHo 24:
Friedman aren't just a killer amp brand - they craft some epic electric guitars too. The NoHo 24 is a 24 fret master-built guitar. The resonant, balanced alder body is loaded with ultra-aggressive Triple D humbuckers, and the ergonomic Modern neck profile delivers ultimate shreddability.
Squier Contemporary Jazz V HH:
And if four strings just ain’t enough, you could get the Squier Contemporary Jazz Bass V HH for under $500. It’s got a near identical spec sheet to its four-string counterpart, with an ash body, maple neck and fingerboard and Squier SQR ceramic humbucking pickups, and thus is a brilliantly versatile bass that’ll comfortably handle any genre of music.
PRS Signature Electric strings 3-pack – $8 bundle saving
Made with a reformulated nickel alloy and a specially soldered, especially break-resistant ball end, PRS's electric strings are as immaculately constructed as the PRS guitars they're meant to be strung onto. Last year at Sweetwater, you could save $8 on a 3-pack of the company's electric strings.
D'Addario EXP Acoustic Strings: up to $11 off
Avoid unwanted corrosion and regular string changes with D’Addario’s coated acoustic strings. Available in an array of different gauges, the strings on offer feature an ultra-fine EXP coating that fends off nasties such as sweat, which will keep your acoustic sounding better for longer.
Gruv Gear GigBlade Acoustic Gig Bag:
Got an acoustic that needs protecting? Look no further. With the GigBlade, faux fur, 600D polyester panels and a 1680D nylon waterproof cover provide protection against the weather and accidental whacks, while the side-carry design makes for a convenient carrying experience. There's ample accessory space, too, which is always a bonus.
Gruv Gear GigBlade Ukulele Gig Bag:
Ukuleles are more fragile, so need a gig bag up to the task. Dense polyester walls and plush faux fur lining will keep your instrument safe and sound, and the waterproof hood will keep it sheltered from the elements during transport. Quite possibly the ultimate ukulele gig bag.
More great Black Friday deals to explore
- Check out the best Guitar Center Black Friday deals
- Shop the Musician's Friend Black Friday sale
- The best gifts for guitar players